We're helping you beat the insurance system

Welcome to OCHO

Founded on the principle of A Fair Start® for all, our mission is to revolutionize car insurance for hardworking people across the USA.

We offer financing to make auto insurance affordable. That means we can offer lower or even $0 down down payments, split payments, more time to pay and build your credit score.

More than just coverage — our policies are a pathway to financial resilience, giving you the breathing room you deserve.

When you choose OCHO, you’re not just buying insurance; you’re joining a movement toward a fairer future. Together, we can drive change, one policy at a time.

Currently serving  AZ, GA, IL, MO, NM, TX, WI and WA, with rapid expansion underway. Check back soon to see if we’re in your area!

Our Story

OCHO was brought to life in 2021 by three dedicated entrepreneurs, Jaime Gutierrez, Akshay Buradkar, and Lulu Luchaire. Our founders united over a shared vision to challenge and change the financial hardships many face in the USA. With over 50 years of collective experience serving low-income communities, they’ve paved the way for a service that’s not just needed - it’s essential.

Our Impact

500k+
applications and counting
$250
average amount our customers save
99%
customers choose our financing option, OCHO Pay
4 out of 5
customers renew with OCHO after their first policy

Our Team

Meet the dedicated team behind our success.

Aditya Nakai
Data Science & Analytics
Akshay Buradkar
Co-Founder and CTO
Andres Gutierrez
Operations
Brenno Cantelli
Design
César Guadarrama
Engineering
Chantal Bennett
Operations
Jaime Gutierrez
Co-Founder and CEO
Lulu Luchaire
Co-Founder

Our Structure

At Ocho, we separate our services across different entities to keep things clear and transparent.To better understand how everything works together, view our structure diagram.

Insurance

Insurance agency services are provided by Ocho Insurance Solutions LLC, a licensed insurance broker. We help you compare options and choose the coverage that fits your needs.

Financing

If you choose to pay over time, financing is provided by Ocho Pay LLC, a licensed lender, through a separate financing agreement.

Payments

Payments are processed by Ocho Servicing LLC, which acts as a payment servicer on behalf of the applicable payee. Payment to Ocho Servicing LLC is treated as payment to the applicable payee. Ocho Servicing LLC does not provide insurance or financing.

Why this matters

This structure helps keep each role clear and ensures we operate in compliance with applicable laws, including California Financial Code 22161.

Our Investors

Finally, car insurance you can afford.
Start your OCHO journey today.
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